More Attention, More Customers: Advertorial Case Studies
How to Increase Your Reach and Credibility
Discover how companies have increased their brand awareness and boosted sales through creative advertorials. In our case studies, we demonstrate how the right strategy and compelling content can convince your target audience and leave a lasting impression.
Case Studies 1
D&J Immobilien GmbH & Co. KG
Initial situation: D&J Immobilien GmbH & Co. KG, an established real estate company in Hamburg, was looking for a way to increase its reach in Hamburg’s highly competitive real estate market and position itself as an innovative leader in real estate marketing.
Result: Through a strategic advertorial campaign on Handelsblatt.de, which focused on the experts’ local expertise, the company achieved outstanding results: a top ranking on Google, high article views, and a significant increase in website visits.
Google position: Page 1
Keyword: Selling real estate Hamburg
Clicks on the article*
Clicks to the client website*
CTR*
Case Studies 2
LaVita GmbH
Initial situation: LaVita GmbH, an established provider of micronutrient concentrates, faced the challenge of holding its own in a market with increasing price pressure and the emergence of cheaper alternatives.
Result: Through a strategic advertorial campaign on Welt.de addressing the question of affordable alternatives, LaVita was able to strengthen its market position, increase brand awareness, and drive qualified traffic to the company website.
Google position: Page 1
Keyword: LaVita alternative + micronutrient concentrate
Clicks on the article*
Clicks to the client website*
CTR*
Case Studies 3
Car-Leasing SH UG & Co KG
Initial situation: Car-Leasing SH UG & Co KG, a vehicle leasing provider focused on SCHUFA-free options, faced the challenge of effectively reaching its target group—people with a negative SCHUFA record or insufficient creditworthiness—and positioning itself in a market with some dubious providers.
Result: Through a targeted advertorial campaign in the business magazine addressing the topic of SCHUFA-free leasing, the company was able to increase awareness, drive qualified traffic to the website, and establish itself as a reputable point of contact.
Google position: Page 1
Keyword: Lease a car SCHUFA-free
Clicks on the article*
Clicks to the client website*
CTR*
Case Studies 4
BotCraft GmbH
Initial situation: BotCraft GmbH, an innovative company in the field of intelligent automation solutions, faced the challenge of bringing its advanced technologies and their wide range of applications closer to a broad audience of decision-makers across various industries.
Result: The advertorial campaign on Handelsblatt.com was a decisive step for BotCraft GmbH in increasing brand awareness, generating leads, and establishing itself as an expert in intelligent automation. By combining informative content, compelling use cases, and a clear call to action, BotCraft successfully communicated the benefits of its innovative technologies to a broad audience of decision-makers, laying the foundation for further growth.
Google position: Page 1
Keyword: Software robots
Clicks on the article*
Clicks to the client website*
CTR*
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